Phil Olley

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Disillusioned Posters?


Mar 09 2010

Disillusioned Posters?

Several years ago when I moved my then business into new offices, I came across a poster on the wall left behind by the previous occupants who had vacated some time before.
 
Without wishing to pass judgement, it didn’t take me long to see why they did not survive in business.
 
The Poster was one of those funny “let’s all laugh at how inefficient we are” type posters. It was titled “6 phases of a project” and offered the following …
 
Six Phases of a Project
1) Enthusiasm
2) Disillusionment
3) Panic
4) Search for the Guilty
5) Punishment of the Innocent
6) Praise and Honours for the non-Participants.
 
Yes, a real hoot, and I can see the wit involved. Whilst funny on initial reading, it is amazing how such things can, over time, contribute to the overall abject mindset of a work environment.
 
Have a look at your own environment and the messages it sends to both your own team, and your customers/ clients...
Surely there's a better message to put on the wall...

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Time for a Change


Mar 04 2010
Time for a Change
A recent survey of financial habits in the UK concluded that we currently spend more of our money each week on travel than on food. This for the first time in statistical history, and at a time when many people are under-exercised, and when obesity is at unprecedented levels.
 
But this blog entry is not about health and fitness necessarily, although it could be...

Some would conclude that we should at least go back to walking to the shops! The reason we don’t? Time. And yet, if we really do value that most precious resource, why is so much of it “spent” rather than “invested”. Those who have seen me speak on this, and long-time readers of my Business Dynamite newsletter, will immediately see what I am getting at here.

The reality is that whilst many people don’t think they have the Time to make the Changes they need to make in their life, they do.

Those who undertook the Olympic Challenge during the last month have learned that although it is tough to fit in six new habits in the available time in an already busy schedule, once you prioritise and focus, it is more than possible. In fact, never did “lack of time” become an issue for the participants; it was other barriers that had to be overcome. Once the decision had been made to make changes, and it was easy to fit into the schedule. It’s a question of making that decision to change.

In every case a breakthrough was achieved, and many reported their best ever month in terms of balance, focus, pro-active business development, and business results.

Some have even said they are going to continue for another month with a new set of habits to develop. In all cases, the true victory was in the day-to-day highlights generated with both small successes and large breakthroughs being shared.


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If you are behind...


Feb 26 2010

If you are behind…

Someone recently said that although they felt they were having a good-ish start to the year, they hadn’t really laid the foundations for changing/ improving their business. They felt that they would still really be in the same position in 3, 6, 12 months time (albeit a little better off for having had a good year). They said they felt as if they hadn’t really laid the solid foundations. They wanted a bit of advice on how to quickly get themselves sorted out.

So, if like them you feel that you haven’t really got on top of it:

A. Don’t cry about it.
B. Set aside time to do something about it… set aside a day, two days, whatever it takes. Put that time in your diary for the next week… the most important meeting with yourself this year.
C. During that time, do the following

  1. Set your Values, Mission, Purpose, Vision on paper
  2. Evaluate your business: be able to describe it to a 12 year old!
  3. Set your goals for the current calendar year… on paper
  4. Set your immediate goals… on paper (your Awesome Special Missions)
  5. Evaluate your products and services. Where should the focus be? what needs improving? is the pricing and positioning right?
  6. Draw up a bullet point outline of who is responsible for what in the business/ team.
  7. Decide on your own KRAs (Key Result Areas), and decide on how to measure your performance in these areas.
  8. Time Planning: Draw up a year planner… and put it on the wall. Allocate all the Holidays, Hotel days, MPDs (monthly planning days), SoS (self organisation sessions), Focus Days. This will give you a clear view of the year ahead.
  9. Marketing Strategy: what do you do best, who for, and why you? Devise a simple Marketing Engine to attract the right kind of clients for you and what you do best.
  10. Brainstorm all your current opportunities, and decide which to pursue, and how by applying goals and an action plan to each.
  11. Draw up a Business Pie map… a mindmap of where you can sweep up business in the next month… from all sources
  12. Create a Business Upgrade list to turn around all those things, great and small, which need “sorted” in the short term.

This may take two – three days. If you feel you don’t have time during a busy work schedule, do it over a weekend. Whatever happens, just do it.

 


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People Types


Feb 11 2010

People types
At my seminars I often explain the existence of a number of “People types”. Amongst others, these include:

Gonnas… They are always gonna do this, and gonna do that… in the end it’s too late…and they are a goner.

Excusers… instead of Producing, they spend all their time Excusing. The words “BUT” and “TRY” often appear in their phraseology!

Should’ers… they are always talking about what they Should have done… and often tell others what they should do. Yet when it comes to learning their lesson from the past and the things they should have done, they are blind. They can’t see it… or more likely they refuse to see it. I call them should’ers, because I shudder to think how successful they could be if they had done all the things they shoulda done.

Could’ies… they are always talking about what Could be done… about what others could do… (I call this “chewing the Could”). And they never commit to doing anything… they are always “keeping their options open”. By having lots of COULDs, it feels as if they have loads of opportunity, and enormous potential. This is delusion, because unless action is taken, they may as well not have any potential. 

Now, all of these people types have one thing in common. They are all forms of “avoidance”…  of putting off doing the things that will lead them to their goals - of putting off taking action on the KEY FACTOR.

These attributes contribute to procrastination on a grand scale, and many people who suffer from these symptoms can even be seen over-planning, over-organising, over-deliberating.

You may already see a particular category which you fall into (honesty required here). It may be that although you are not blighted by it to the point of being paralysed, you do suffer from small doses of it from time to time. Or you may even recognise that you suffer from the traits of several of these people.

Don’t shy away… time to confront it.
 
Which, if any, are you? And if you were one (or more), you'd want to do something about it, right?!
I mean, just imagine what could be accomplished if...

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Debunking a myth


Feb 09 2010

Debunking a myth

“It’s Day Nine of the Olympic Challenge, and Phil is pounding the streets again!”
Said in a Geordie accent, I’m sure that could catch on as the intro to a reality TV show…

The thing about the Olympic Challenge is that it reduces the “should I do this thing/ shouldn’t I do this thing” into a simple decision.

And along the same lines, I am sure many of you will be familiar with the story of the “space pens”, a story which is frequently wheeled out by speakers as an illustration of how people often miss the simple answer to a puzzle.

The story goes like this: the Americans wanted to develop a pen which astronauts could use in space to write in zero gravity/ upside down, etc. So NASA spent x billion dollars (the exact number being a function of the propensity of the speaker to exaggerate) in the research programme, and finally developed such a pen after 10 years of experiments, trial and error, and head-scratching.

Meanwhile the Russians provide all their astronauts with a pencil.

Ok. Great story. But it’s a myth of course.
Pencils are not used in space because they tend to break, and having particles of graphite floating round and contaminating space capsules, and so on, is not good news! So the Space Pen was in fact produced… and an online search will give you the full details.

But the essence of the original story is still important.

Simplicity is often the key. One of our clients calls it “Thinking in binary”, a term which I have adopted…
In business terms, it means being “black and white” about commitments, about whether you are really doing it, or whether you are not doing it.

Often I see people shirk from the truth, shy away from just doing those things that make all the difference in achieving success, hiding behind clichés like “we need to think outside the box first”, and “we are going to do a bit of blue sky wotsname, and then come up with a great plan via our joined up thinking, that can be considered, possibly piloted, perhaps rolled out, maybe tested to destruction, probably destroyed, inevitably rethought via another blue sky, with a touch of cumuli-nimbus chucked in, and then once more piloted, rolled out, yadda, yadda…”

The Olympic Challenge is about doing, and not doing. It’s simple. It’s binary. And i love it!

What one thing in your business do you need to think in binary about?


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Forfeits and Rewards - Snow Joke


Feb 02 2010

Forfeits and Rewards – Snow Joke

As the snow fell this morning, I thought… oh no! One of my Olympic Challenge habits was immediately under threat!

And under normal circumstances, perhaps that’s the sort of thing to curtail good intentions for many people.

So when there’s a blizzard outside, and we have a run to go on, or a power-walk, or a trip to the gym, or whatever, we can get derailed. And the same goes for business related habits. There are always a thousand reasons not to make that call, or work on that report, or any number of pro-active business activities (particularly in the sales and marketing arena… and particularly for small business owners). Learning to overcome these is the power of The Olympic Challenge.
 
Which is where the forfeits and rewards come in…

The idea is to have things to motivate you, that make you just get on with the challenge on days when you would normally have given up. The forfeit is particularly powerful here, and certainly focuses the mind, especially if the prospect of paying the forfeit genuinely does scare the life out of you!

Another factor in keeping going here is the sharing of the challenge. The fact that we are “buddying up” with others on the commitment gives us another reason to just do it, even when circumstances have conspired against you.
 
After all, if people have made an explicit promise that they will do it, and it’s a written commitment, that's like a promise, a contract, isn't it. In fact, I know that when people embark on the programme, they are making a huge step onto the commitment ladder simply by writing down their habits, and then adding a reward and a forfeit. And we want to keep our promises don’t we. 

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Some Enchanted Morning


Feb 01 2010

Some Enchanted Morning

“Regrets are a terminal pain
Discipline is a painful fix
 Habits are a painless cure”

February is a great month to work on your habits. 28 days to form a new success habit is about right, and suits our purposes perfectly.

So, as always I started my Olympic Challenge today - and a number of clients have too-whereby we build 3-6 new habits in a month. That could be either stopping something (some are stopping snacks, chocolate, smoking, etc); starting something (many are doing something new each day in marketing, or fitness, or time effectiveness); or improving something.

I bet I wasn’t alone in starting the morning thinking “I must be MAD to be taking this on again”…

Good luck to everyone who is on this particular journey. Rewards and Forfeits firmly in mind, that’s Day One complete!

Highlight of my day was bounding along on a power-walk this morning with my iPoD on (“Blue Oyster Cult – “Some Enchanted Evening” album).
Cracking… Made even better in the knowledge that there are folk out there who are similarly shrinking waistlines, growing businesses, and having a brilliant month. On purpose.

For those who would like to join the fun, see website for more details of The Olympic Challenge.


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Building a Snooker Break?


Jan 29 2010
Building a Snooker Break


… or just potting balls?
 
 
 

I received a business newsletter with the breath-taking idea that businesses should be offering good customer service. In fact it was couched with the enticing headline “Are you offering good customer service?”

OK.
So I read it. And I was under-whelmed by all the talk of having “satisfied customers.”

Because, you see…here’s the deal.
Businesses shouldn’t aim at “good” customer service. Don’t aim at having “satisfied” clients/ customers.

Aim at having GREAT customer service. Aim at DELIGHTING your clients.
Whilst watching a game of snooker, when played by professionals, the best in the world, it becomes immediately apparent that, as well as potting the balls, the real skill is in building a break; in making sure that when you pot a ball, you also make the cue ball arrive at the perfect place ready to pot the next ball, and then the next, and the next, and so on.
 
In business, the same principle applies. It is not just about making a sale. It’s about making sure the sale is a good one: one that will build a long-term client relationship, and will lead to further sales in the future. And with a client who will be so delighted with the service you provide that they lead you to their friends, acquaintances, colleagues, fellow business-people, to help you build your business.
 
Now, this is something most businesses forgot, in the “good times”. Rather than building strong business relationships with customers and clients, with suppliers, with business allies and partners, they just got on with taking orders. That was it. Just “potting balls”, was the name of the game.
 
The problem lay in people "offering good customer service", because just a lame "good" was good enough. The true integrity of a business relationship was compromised by people wanting to just get away with doing enough. And for a while they could.
 
And now…
The break is over, many are no longer even at the table, and the opponents have moved in to clean up.

So, time to learn that lesson.
ALWAYS, always, always, be building a long term snooker break.
 

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Resolutions? Nah!


Jan 28 2010

Resolutions ? Nah!
Let’s have Revolutions instead

What one thing could you do in your business this year that would totally transform the way you work?

A new product?
A new service?
A new experience for the client?
A new approach?
A new market?

Not an evolution, or a resolution… but a Revolution.


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The Year Ahead: Getting off on the right foot


Jan 11 2010
The Year Ahead… getting off on the right foot.
  
Is the year stretching out ahead of you like fields of golden wheat, ready to be harvested? Or like fresh virgin snow, ready for you to plant your footprints on? A blank page, enticing, ready to be filled with your success.
 
 
Or is it dark, uncertain, unclear, filled with fear and trepidation?

Or is it grey, nondescript, no different to last year… in fact you feel as if you are already back to “business as usual”?
 
You can decide which it is. You can decide how you see the year ahead.
 
And the decision starts with setting your goals. It begins, of course, with taking the time to sit down and do it. No need for me to spell that lesson out, is there?
 
If you haven’t done so… I urge you to invest some time in doing this over the next 24 hours. It really is a must if you want to make this year your big breakthrough!

1. Remember this simple rule: begin with the long term, and go from macro to micro, general to specific. So only set goals for the next 90 days when you’ve got clear long-term vision, clear long-term goals, and clear goals for the current year. Then make these goals for this quarter very specific. And measurable.

2. At the end of the year, and looking back on the year, what will need to have happened to make it a brilliant year?

3. Imagine you are sitting at the end of the year and you have had total success… what sort of things will have happened… in all areas of your life, business, personal, financial, social and community, family… What will your highlights be?

4. Imagine you are in a radio studio being interviewed about how successful you have been this year, what will you be saying?

5. Don’t have too many goals… but make the ones you do have big enough to get excited about!

6. Write them down, clearly, on an Index card and read them every day.

7. Take immediate action. If you decide on a goal to complete a professional exam for example, send for the course material, and register for the exam immediately.

8. Create a “Butterfly moment”. Look for a big step you can take with one of the most exciting goals, and take that step within 24 hours. Even if it makes the butterflies do summersaults in your stomach!

9. Mindchangers. If you are using the Mindchangers techniques, make sure they reflect your goals

10. Regime: make sure you have a regime which supports your goals. Create a weekly and daily “diet” that will allow you the time, the energy and the focus required to achieve them.

11. Block-busting: remove blockers. Give yourself the best chance of success, by removing anything which prevents you going for these goals.

12. upgrade your state of mind by the way you think about these goals… just decide to be positive about them

13. upgrade the words you use (and particularly in relation to these goals). For example: avoid “In the next 90 days I’m going to try to achieve x…”

14. upgrade the way you act: in relation to these goals in particular. Make your physiology strong… straight back, chest out, stomach in, head high! Powerful body language.

15. Upgrade the way you look. It sends signals to you about the 90 days ahead.

16. Upgrade your environment: is it congruent? Consistent with the success you want? Have a clear out, and a clear up!

17. Focus… on what the achievement of these goals will be like. Focus beyond them.

18. Energy. Get active

19. Vision: create instant pictures in your mind’s eye of the positive achievement of these goals, as if it’s happened.

20. Reason and Reward… what will be your reward? How will you feel to have achieved such a great 90 days? And what will you specifically give yourself as a reward?
 
21. Look for the extra-ordinary.
 


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